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Reading lists: Fundamentals of Sport Marketing (Across Semesters)


Reading lists: Fundamentals of Sport Marketing (Across Semesters)

Reading list titles for this course/module

These items are part of your institution's official Reading Lists - you can use your funds to purchase these.

 
Product name
Price
Rating
Buy
Analyzing Media Messages: Using Quantitative Content Analysis in Research (PDF eBook)
£36.99
Recommended
Business of Sport Management,The
BUSINESS OF SPORT MANAGEMENT,THE

Beech, John; Chadwick, Simon

£67.99
£43.99
Recommended

Consumer Behaviour
CONSUMER BEHAVIOUR

Sethna, Zubin; Blythe, Jim

£45.99
Recommended
Developing Digital Marketing: Relationship Perspectives (PDF eBook)
£73.99
Recommended
Developing Successful Sport Sponsorship Plans
DEVELOPING SUCCESSFUL SPORT SPONSORSHIP PLANS

Stotlar, Dr. David K; Nagel, Mark...

£47.99
Recommended
Developing the Public Relations Campaign
DEVELOPING THE PUBLIC RELATIONS CAMPAIGN

Bobbitt, Randy; Sullivan, Ruth

£133.33
Recommended
Digital Sport Marketing: Concepts, Cases and Conversations (PDF eBook)
£39.99
Recommended
Evaluating Public Relations (ePub eBook)
EVALUATING PUBLIC RELATIONS (EPUB EBOOK)

Watson, Tom/Noble, Paul;

£34.99
Recommended
Feminization of Sports Fandom, The: A Sociological Study
£135.00
Recommended
Innovations in Digital Research Methods
INNOVATIONS IN DIGITAL RESEARCH METHODS

Halfpenny, Peter; Procter, Rob

£134.00
Recommended
International Cases in the Business of Sport
INTERNATIONAL CASES IN THE BUSINESS OF SPORT

Chadwick, Simon (SKEMA Business School, France); ...

£58.99
Recommended
International Cases in the Business of Sport (PDF eBook)
INTERNATIONAL CASES IN THE BUSINESS OF SPORT (PDF EBOOK)

Chadwick, Simon/Arthur, Dave/Beech, John

£51.29
Recommended
Media Research Methods: Audiences, Institutions, Texts
£33.99
£30.59
Recommended

Practical Research Methods for Media and Cultural Studies (PDF eBook)
£23.99
Recommended
Practical Research Methods for Media and Cultural Studies: Making People Count
£26.99
£23.99
Recommended

Routledge Handbook of Qualitative Research in Sport and Exercise
£250.00
Recommended
Routledge Handbook of Qualitative Research in Sport and Exercise (PDF eBook)
£53.99
Recommended
Routledge Handbook of Sport Communication
£58.99
Recommended
Routledge Handbook of the Business of Women's Sport
£215.00
Recommended
Routledge Handbook of the Business of Women's Sport (PDF eBook)
£43.99
Recommended
Social Media, Sociality, and Survey Research (PDF eBook)
SOCIAL MEDIA, SOCIALITY, AND SURVEY RESEARCH (PDF EBOOK)

Hill, Craig A./Dean, Elizabeth/Murphy, Joe

£64.95
Recommended
Sport Management: Principles and Applications (PDF eBook)
SPORT MANAGEMENT: PRINCIPLES AND APPLICATIONS (PDF EBOOK)

Hoye, Russell/Misener, Katie/Naraine, Michael L.

£54.99
£54.99
Recommended

Sport Management: The Basics (PDF eBook)
SPORT MANAGEMENT: THE BASICS (PDF EBOOK)

Wilson, Rob/Piekarz, Mark

£19.99
Recommended
Sport Marketing
SPORT MARKETING

Blakey, Paul

£36.99
Recommended
Sports Marketing: A Strategic Perspective (PDF eBook)
SPORTS MARKETING: A STRATEGIC PERSPECTIVE (PDF EBOOK)

Shank, Matthew D./Lyberger, Mark R.

£84.99
£84.99
Recommended

The Ethics of Sports Fandom (PDF eBook)
£36.99
Recommended
The Social Psychology of Exercise and Sport (PDF eBook)
THE SOCIAL PSYCHOLOGY OF EXERCISE AND SPORT (PDF EBOOK)

Hagger, Martin/Chatzisarantis, Nikos

£25.59
Recommended
Understanding Digital Marketing (ePub eBook)
£24.99
Recommended
Women Sport Fans: Identification, Participation, Representation
£43.99
Recommended

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