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Hollensen, Svend
Lee, Kiefer (Principal Lecturer in Marketing and...
Green, Mark C./Keegan, Warren J.
Lasserre, Philippe;
Ronkainen, Ilkka (Georgetown University); Zvobgo, Gilbert...
Cateora, Philip/Gilly, Mary/Money, Bruce
Cateora, Philip; Graham, John; Gilly,...
Usunier, Jean-Claude; Lee, Julie
Usunier, Jean-Claude/Lee, Julie Anne